Member Spotlight: SheerID

The Shire for the River campaign is on from October 16-26, 2018! Your gift goes twice as far with over $12,000 available in matching funds from local tech businesses. Every day, we will share the story of one campaign supporter.

Jake Watherly SheerID
Jake Weatherly, CEO of SheerID, shares why he supports McKenzie River Trust.

SheerIDJake Weatherly explains why McKenzie River Trust’s work is vital to our community

Jake is CEO of SheerID, one of nine Silicon Shire technology companies offering matching dollars for this year’s Shire for the River campaign.

Why do you support McKenzie River Trust?

First and foremost, it’s about clean water. We live a special life here in the Willamette Valley. Clean air and clean water—these things are easy to take for granted. I spend a lot of time in other areas. It’s easy for us to assume that’s the way it is everywhere else. I think we have a major obligation—a huge responsibility on our shoulders—to preserve and enhance our quality of life, because it really is special.

What about the McKenzie River Trust’s mission appeals to you?

What was intriguing to me was their interest in the history and preserving that history. That’s led the community to understand more deeply what the McKenzie River watershed is today, and what it once was. It’s a bridge to the future to make sure we can both preserve it and work to turn things back to what they once were.

How does the McKenzie River Trust’s work impact you as a business owner?

We’ve all decided to come to Eugene and stay in Eugene for very similar reasons. Those reasons are really focused on this rare opportunity that we have in this area to balance the work that we do with the fun and healthy ability to live a quality life.

What’s your personal experience with McKenzie River Trust?

Personally, I’ve enjoyed time on Green Island with my children. They learned how to cast flies without snapping lines, and they dipped into the watershed and then examined everything that was in the water. It was just teeming with life in comparison to what you see on the surface.

The McKenzie Memories event was really moving and helped me understand a little more deeply what McKenzie River Trust is doing. We saw how things used to be when Finn Rock was a giant lumber camp, when it was once a community. It has a tremendous history.

What do you wish people knew about the McKenzie River Trust?

MRT has a unique model—they forge partnerships with private landowners and understand the area really well. They’re looking for opportunities a year from now, five years from now, 20 years from now and beyond to the next generation. I think it’s a very big picture and holistic view.

I really feel it’s our obligation to be involved—whether it’s through donating, volunteering or even evangelizing. Get involved. Because this is something that really is unique to the world.

Join us!

Give now to the Shire for the River campaign by visiting the campaign website on Crowdrise, or by mailing a check to McKenzie River Trust, 120 Shelton McMurphey Blvd, Suite 270, Eugene, OR 97401. You can also donate over the phone by calling the McKenzie River Trust offices at (541) 345-2799.

Learn more on social media with the hashtag #ShireForTheRiver at: